How to Bundle Cars Together to Improve Wholesale Profitability and reduce bidder fatigue. (Video) Experienced used car managers have known about bundling wholesale cars since the beginning of the automotive industry. The term “Bundling” or “Packaging” is the practice of taking a group of properly priced (desirable) wholesale vehicles and packaging them together with vehicles that [...]
How to promote the right people, keep the expenses low and out preform big box auctions! I recently presented Auction Simplified to a large dealer group. While the idea of running their own auction appealed to them, the question of staffing costs came up. Before I knew it, the meeting went off on a tangent onto [...]
I recommend that you take a look at CarFax’s history based value it is a beta product from Carfax and in my opinion a great tool to have in your appraisal arsenal. We had the pleasure of meeting Carfax at our booth at the NADA conference in April, where they introduced us to the new tool. [...]
It has been said that, more than 10% of dealers are holding some sort of private wholesale auction, from pen and paper bid sales to full dealer lane sale auctions. Why? To make more money. Big box auctions have become expensive for both the buyer and the seller and this video helps you understand why?
Even though wholesale managers groan, and say things like, “I’m off to the auction, AGAIN” and “I barely see my family because I travel so much”, in the end wholesale and remarketing managers might actually enjoy going to the auction. Let’s investigate this further. Gut vs Market Metric: Even though it has been proven beyond a [...]
“Transparency” was, and still is, a common buzz word at car dealerships. The idea that, if you show the facts to your retail customers they will respond favorably towards your dealership and ultimately buy from you. It has been proven that customer loyalty is directly related to the honest treatment provided by your dealership. I personally [...]