Helping dealers promote your bid sale with merchandising efforts and latest techniques.

Using Predictability with Transparency in the auction business.

2018-10-12T13:20:46+00:00By |Categories: Bid Sale Marketing, Featured, Increase Wholesale Car Auction Profit|

The term transparency replaced the word honesty at some point in the early 2000’s as the buzzword for treating your customers with respect. Most of us learned pretty quickly that the internet created a need for the old school, good ole boys of the car business, to be honest, or the internet would shut them down. [...]

INFOGRAPHIC: How to Build the Perfect Condition Report for Your Auto Auction

2017-10-23T17:29:02+00:00By |Categories: Auction Simplified Bid Sale, Bid Sale Marketing, Featured, Increase Wholesale Car Auction Profit|

How sotware and App's have impoved the automotive condition report CR for the good Click to Enlarge

Crowd-sourcing your Wholesale Cars

2017-10-20T16:26:06+00:00By |Categories: Bid Sale Marketing, Featured, Increase Wholesale Car Auction Profit|Tags: , , |

crowd·sourc·ing ˈkroudˌsôrsiNG/ noun the practice of obtaining input into a task by enlisting the services of a large number of people, either paid or unpaid, typically via the Internet. “It’s like crowdsourcing your wholesale auctions.” I was discussing one of the auction reports we provide with Jeff Rubin, COO of the Competition Automotive Group, when I [...]

An Area of Concern for Franchise Dealers

2017-05-28T14:48:43+00:00By |Categories: Bid Sale Marketing, Increase Wholesale Car Auction Profit|Tags: , , |

  “But then I asked “How much is it per car?” And nobody knew the answer.” Franchise automotive dealers pay hundreds of thousands of dollars per year in auction fees and to our surprise, we found that few actually knew how much these fees are affecting their bottom line. Fewer still had a line item on [...]

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