On-Board Diagnostic Codes For Online Auctions

2016-03-20T14:46:00+00:00By |Categories: Bid Sale Marketing|Tags: , , , , , , , , |

Dash Light is on: How Do I Explain This to my Auction Bidders? So the car you are trying to sell at your dealer auction has the engine warning light blinking. It can mean trouble for the person (bid sale attendant) trying to merchandise this car online to their wholesalers. I recommend full disclosure, because it [...]

5 Ways Attract Millennials to Your Dealer Auction

2015-07-20T11:59:44+00:00By |Categories: Increase Wholesale Car Auction Profit|Tags: , , , , , , , |

When Ben Lima went looking for used cars for his single point used car lot in Southern New York, he did what any good Millennial would do - He went online. As a 26-year-old, Lima has purchased wholesale cars hundreds of times but not in the traditional way. As the youngest of a three generational used [...]

Story Book for Higher Bid Sale Profit

2015-06-26T00:15:43+00:00By |Categories: Bid Sale Marketing|Tags: , , , , |

Keep the Used Car “Story Book” with the Car when Sending it to Your Bid Sale If you are like many dealers today you are building a history and merchandising booklet for every used car. We call them the "Used Car Storybook." A storybook is sort of the cars portfolio and is a real ice breaker when sitting down [...]

Accessories Can INCREASE Profit on Wholesale Cars

2015-06-24T19:32:29+00:00By |Categories: Bid Sale Marketing|Tags: , , , , , , |

Some accessories can actually increase the value of your wholesale cars. Items such as waxing the car  or adding paint seal can make the car pop online and stand tall on your bid sale lot. Another area that almost always increases the curb appeal of your car is wheels and tires. Besides the odometer, the tires [...]

Don’t Lower Profits By Adding Accessories

2015-07-20T11:59:45+00:00By |Categories: Increase Wholesale Car Auction Profit|Tags: , , |

Adding accessories to an already distressed or aged car can actually backfire on the dealer. In my opinion the return is only equal to the value of the added item and in most cases lowers your SRP’s (Vehicle Search Results Pages) because it raises the price above other similar cars in your market. Dealers like to add [...]

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We highly recommend Auction Simplified which not only has great bid sale software they also teach their dealers how to hold world class successful events.