To Sell or Not to Sell that is the Question? There’s a debate going on with managers representing cars at auction. It concerns the battle over sell rate (also known as sell through) vs wholesale profitability and its impact on buyers. It has been described by industry insiders as the great problem with the modern used [...]
There is a growing trend among dealers: "Hold in-house auctions." This topic is somewhat controversial because it has become main stream to take your wholesale cars to auction and that it. Most dealers (more than 92%) take their cars to off site auctions, pay the fees, pay for shipping and are happy doing so. Lately however, [...]
Recession Proof If your dealership survived the recession of 2007-08, you: Understand the value of Digital Marketing for Retail and the importance of getting your cars online fast. During that time of change, you might have started keeping value cars, those sort of edgy cars that you would not have even tried to sell Pre-recession before [...]
Closed for Business Last Tuesday I drove down the used car golden mile of Buffalo NY, a street called Delaware Ave. If you're not from the area, there are about 20 successful used car lots within a few miles. After my fifth stop without finding a soul, I realized that it was auction day. The lot [...]
